Our Mission
Our Process
The enduring elegance of modest wear was a core principle Guler wanted to emphasize when launching Zoya London. She believed that quality garments shouldn't be relegated to single-use but cherished and passed down through generations.
About Guler Rose Ali
Guler Rose Ali, as the CEO of Zoya London, weaves dreams into designs, crafting modest yet luxurious couture with a signature touch of elegance and detail. The garments, encompassing dresses, suits, gowns, and skirts, often bask in shades beyond pure white, symbolizing peace while embracing a palette that speaks to the modern, confident woman. Flares and frills silhouette seamlessly blend with Zoya's vision, offering an extra dash of sophistication. While we adore the infusion of vibrant colors, it's the simplicity and fresh aesthetic that truly captivate, ensuring every design reflects not just a look, but an attitude of timeless elegance and modern confidence.